Ben Gidley – Director Multiscreen Solutions

Key Strengths

Ben has a range of experience covering technology, business and management. His career started in technology and throughout his career he has embraced a business focus. He is an expert in the internet video area working on a number of broadcast over the top solutions. He balances business knowledge with a deep understanding of the technologies required to enable operators to engage consumers in multiscreen.

Experience Highlights

Irdeto

Director Multiscreen Solutions on the Irdeto Multiscreen video platform

• Initiated and led ‘Jumpstart’ programme to align products into a single solution covering technical, business and delivery changes
• Analysed cost structure for solution in order to revise pricing and managed profitability
• Redefined pricing model to increase attractiveness to market and increase alignment with operator goals
• Revised the value proposition to align with the market and seeking to reposition the products to demonstrate more value
• Worked with operational teams to adjust process to target efforts towards business value reducing cost and increasing quality in areas operators care about
• Introduced ‘devops’ processes to increase quality and manage hosting costs
• Packaging of products into the Multiscreen solution consisting of professional services, managed services and products
• Directly led a solution management team consisting of solution owner, technical solution managers (similar to Architects) and technical integration team (with their own team manager)
• Responsible for overall OTT roadmap
• Operated a product backlog with requirements passed to internal product teams, 3^rd party suppliers or to directly managed integration team
• 3^rd Party suppliers integrated into a single roadmap/solution for offering to the market
• Initiated partner strategy for systems integration engagements
• Arranged a number of new partner agreements (including recommendations, mobile applications & CDN)
• Initiated with legal team partner agreements
• Arranged co-marketing initiatives with partners
• Worked to define business case and integration plans for M&A activities

Ioko / Kit Digital

• Worked on a number of marquee projects including SeeSaw
• Architected, formed and drove a team of 36 staff to implement SeeSaw
• Integrated a range of products and bespoke developments to deliver a world-class solution
• Defined solution for a number of substantial clients at a pre-sales phase and worked with sales team to convince client of our expertise
• Led authoring and pricing for many large RFx’s
• Presented solution for responses
• Engaged in business consulting for Astro and Wall Street Journal to enable them to shape their business case for solution ioko were offering

SeeSaw.com

· Senior Technical Architect for the solution leading a large ioko project team (36 staff)

· Led process to determine device strategy for SeeSaw as it moved into Mobile, TV, PC and Tablet platforms

· Defined solution for re-selling SeeSaw platform to operators worldwide

· Led design and implementation for evolution of Project Kangaroo to deliver transactional and subscription solutions

· Designed and migrated to a ‘nearly no SQL’ solution to enable cheap and efficient horizontal scaling of the platform

· Led implementation a SCRUM process to manage requirements and technical delivery

Project Kangaroo

· Led Architecture for Front Office systems including technology selection and building the original development team and process

· Liaised with clients from the Kangaroo joint venture and three shareholder representatives

· Migrated project team to SCRUM process

Personal Experience

Management	Business Experience
§ Director of Multiscreen solutions at Irdeto § Senior Technical Architect working on Irdeto Services and Pre-Sales § Senior Technical Architect for Project Kangaroo/SeeSaw § Project Manager for The Pensions Regulator Web Workflow project § Project Manager for The Pensions Regulator Web Data Collection project § Lead Project Engineer for FeBS project § Lead Project Engineer for CTMS Project § Lead Project Engineer for Marigold Project § Lead Project Engineer for ISAS project § Team Leader for i-bio Project § Team Leader for Trace Project	Stakeholder Management § Liaison with clients and internal team to define scope of work § Liaison with internal stakeholders on product definition § Change management Partner Management § Commercial and legal agreements § Joint promotion and sales SCRUM § Certified Scrum Master § User Requirements via User Stories Pre and Post Sales requirements workshops Bid Production Pre-Sales engagement, estimation and presentations
Personal Attributes	Technology
§ Well Motivated § Broad IT Knowledge § Fast Learner § Dedicated § Good Team Player § Able to solve problems in innovative logical ways	DRM platforms – Playready, Flash Access, Irdeto Rights Management, Marlin, Widevine OTT Content Delivery – CDN’s, Transcoding, Metadata management, Caching Customer Experience – Web, Mobile, STB, Personalization and Recommendations Monetization – Advertising and payment systems

Core Skills

Product Management	6 Years	Multiscreen Video	6 Years
J2EE	10+ Years	Project Management	10+ Years
Databases	10+ Years	Team Leading	10+ Years
Requirements Analysis	10+ Years	.NET	2+ Years

Qualifications / Awards

1996	Bsc 2:1 Mathematics and Philosophy	University of York
2004	Medallist	BCS Developer of the year – Applications
2005	MBCS	British Computer Society
2009	Certified Scrum Master	Scrum Alliance
2009	Chartered IT Professional	British Computer Society

Positions Held

September 2011 – present	Irdeto	Director Multiscreen Solutions Senior Solution Architect
June 2007 – September 2011	ioko / Kit Digital	Senior Technical Architect
August 2006 – June 2007	Macrovision UK	Technical Architect
March 2000 – August 2006	Anite – Secure Information Solutions (Police, MoD, Central Government)	Junior Programmer, Programmer, Senior Programmer, Analyst, Project Engineer, Senior Technical Architect

Contact Details

To contact Ben please email cvcontact@gidley.co.uk. References are available on request.